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Captain Vitalyte

  • Take the Ultimate Athlete Challenge

    athlte1

    At Vitalyte, we believe in complete nutrition for your mind, body and spirit. While we do our best to encourage fulfillment of the mind and spirit, the wellbeing of your body is truly our mission. Our entire product line caters to what we like to call the 'modern athlete'. We consider that anyone engaging in physical activity and living a healthy lifestyle - ranging from a pro football player or marathon runner, to a busy parent, yogi, or an extreme hiker.

    We want everyone to bring their best game to whatever it is they do best. As a result of this mission, we strive to fuel your body before, during and even after a workout, thereby giving you what you need to preform at your best and annihilate competition in every way, shape and form.

    This 4 step process includes:

    1. Pre: a pre workout drink called Tri Phase Endurance, designed to make you feel like a million bucks during your workout.

    2. During: an electrolyte replacement beverage to replenish the vital balance in your system that depletes during physical activity

    3. During: the first whole seed chia (yes like the pet) gel to market designed to keep you fueled and going strong through endurance training.

    4. After: a complete recovery beverage intended to buffer lactic acid, thereby helping your muscles recover faster, preventing soreness and prepping you to do it all over again... tomorrow.

    The icing on the metaphorical cake is that all of our products are all natural, don't contain caffeine, won't upset your stomach, and are scientifically designed to do their job on a cellular level. We challenge you to try the Ultimate Athlete Challenge with the Ultimate Athlete Package. Try it to see, feel and live the difference.

    Learn More

  • Are You the Ultimate Athlete?

    Yes you are.

    At Vitalyte we wholeheartedly believe in empowering any and everyone to feel great, be amazing, and live an extraordinary life. As such we came up with the concept of the Modern Athlete. This athlete is a soccer mom, a marathon runner, a yogi, a volleyball player, a walker, you name it. This athlete is anyone who strives to be healthy and does their best to live an active life and here's where we come in. We've spend many a moon in the lab to craft products that empower you to live the life you want to live and that has resulted in, you guessed it, the Ultimate Athlete Package.

    Complete with our original electrolyte replacement formula, tri phase endurance - or pre workout fuel, chia surge gel - the only whole seed chia gel on the market complete with palatanose and beta alanine, and complete recovery - our amazing recovery drink - you've never experienced a workout strategy like this. This system will make you better - plain and simple as that. Feel free to read up on or ask more questions about any of the products in this revolutionary cornucopia of endurance, hydration, stamina and strength but know this: the products in this system are awesome... so if you're not ready to be awesome, steer clear. Jus' saying.

    In love, being awesome, and annihilating competition of any sort,

    Captain Vitalyte

  • Chia Surge: 90s House Pet or Modern Superfood?

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    So you want to get the skinny on Chia Surge eh? I don't blame you. When I first heard about the newest Vitalye product, I was skeptical to say the least. Why would I want to consume an awkwardly grassy 90s house-pet trend, I asked myself. The answer proved quite a bit less trendy than I expected.

    Chia seeds are a super food that have been around for, well, forever. Chia was considered as important as maize by the Aztecs in the 16th century - see? -right away the 90s pop jams start to dissipate. You may have heard of chia usage from Born to Run, a wildly popular book about the Mexican Barefoot Runners, otherwise known as the Tarahumara, who consumed Chia seeds as fuel for their distance runs. Anyway, Vitalyte saw the value in this superfood and decided to do something about it.

    The science behind this seeded gel is unlike anything else on the market…. but seriously, it's the world's first and only whole seed chia gel. Complete with Chia seeds and Palatinose for prolonged energy and muscle fuel along with Beta Alanine and BCAA’s to buffer lactic acid and improve muscle performance, this gel is not at all like the others.

    Most chia surge converts, we're finding, are one of two types: Chia Nuts or Gel Addicts. Since this is a no brainer for the chia nuts, we'll focus on the later: the gel obsessors. Why Chia Surge you ask? You know that feeling when someone hands you a coffee or chocolate flavored gel or Gu at mile 8 of your half? Mile 20 of your century? That awkward, gag-inducing choke down of literal gu that you do because you have to? Because there's no other option? You know that crash that drops you down to the point of no return a mere 45 minutes after taking it.. and then you have to take another in order to function and finish? Yea… we were over that.

    Chia Surge is a light, textured formula that's not too sweet and much smoother than other gels on the market. It kicks into your system 8-10 minutes after consumption and gradually builds you up for two hours - sans crash-  thereby keeping you energized and loving life throughout your workout.

    The long and the short of it is that Chia Surge is one of a kind, comes in two flavors: Raspberry and Pineapple Orange- and is worth your while. So turn up those throw back jams, put on those moon shoes and suck in a Chia Surge - you'll be dancing, running, jumping, and rocking out till the break of dawn.

    In love and Chia

    Captain Vitalyte

    Want to learn more? Take a look at nutrition information and/or buy online.

  • When to Workout: Morning, Noon or Night

    By Captain Vitalyte

    I've often heard that starting your day with a workout is the way to go...and I get that. It kick starts your metabolism, burns more because you have yet to eat much and, it starts your day off on the right track. But what really is the right time of day to work out... or is there one? Some people are just not morning people and even those who are, I would imagine, still have a rough time getting up on occasion. Further, I can get up for a light jog or a yoga class in the early morning hours, but a butt kicking bootcamp or a gnarly set of sprints? I just don't think my body is ready for that before the sun's up. That said here are some pros and cons of early am workouts you might find interesting.

    Mornings Pros: • The majority of people who exercise consistently do so early in the day. It is easier to form the exercise habit through morning exercise. • Fewer distractions and schedule interruptions. • Can make time for exercise by getting up a bit earlier. • Raises your heart rate and metabolism to burn more calories earlier in the day. • Gives a feeling of physical energy for hours. • Improves your mental acuity for hours. • Cooler temperatures in summer. • Air pollution is lowest in the morning. • The body adjusts to your exercise time, so if you are training for a morning sports event, train in the morning.

    Cons: • Body temperature is at its lowest 1-3 hours before awakening, making morning a time of naturally lower energy and blood flow. • Cold, stiff muscles may be more prone to injury - be sure to warm up well before doing a higher intensity workout, and do gentle stretching. • If you do not enjoy morning exercise, you won't easily form a habit by choosing a morning workout time. • Because body temperature and hormones are higher in late afternoon, you probably get the same or better calorie-burning effects later in the day.

    Noon Pros: • Can make a habit to walk and exercise at lunch time and break time. • Can use a walking and exercise partner at work, school, or in your neighborhood. • Body temperature and hormone levels are higher than first thing in the morning. • Can help regulate the amount of food you feel like eating for lunch, can help you avoid break-time snacking. • Improves blood flow to the brain so you are sharper in the afternoon. • Stress relief from work, school, or home stresses.

    Cons: • Time limits may not allow you to get in a full workout - any amount is good, but best if you can walk for 30-60 minutes or more at a stretch • Distractions and other commitments make keep you from walking and exercising at the appointed times. • Research shows that lung function is worst at noon.

    After work Pros: • For most people, body temperature and hormone levels peak at 6 pm. Exercising 3 hours before or after the peak will give your your best workout for both endurance and building muscle. • Research shows lung function is best at 4-5 pm. • Muscles are warm and flexible. • Perceived exertion is lowest - how hard you feel yourself to be working at exercise. So you may be able to work out harder or faster by doing so in the afternoon. • Can help regulate the amount of food you feel like eating for dinner. • Stress relief after a day at work, school, or home.

    Cons: • Distractions and other commitments make keep you from walking and exercising at the appointed times.

    Evening Pros: • For most people, body temperature and hormone levels peak at 6 pm. Exercising 3 hours before or after the peak will give your your best workout for both endurance and building muscle. • Muscles are warm and flexible. • Perceived exertion is low - how hard you feel yourself to be working at exercise. So you may be able to work out harder or faster. • Can help regulate the amount of food you feel like eating for dinner. • Stress relief after a day at work, school, or home.

    Cons: • Distractions and other commitments make keep you from walking and exercising at the appointed times. • Need to allow one to three hours to wind down after walking or exercise to be able to fall asleep.

    As you can tell...there are perks and downfalls to them all so I guess the long and the short of it is find out what works for you and stick to it. Here's to working it out.

    In curls, sprints and downward facing dogs in the morning, noon and night

    Captain Vitalyte

  • Quinoa. Superfood Extraordinaire.

    By Captain Vitalyte

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    I like to think of myself as a pretty healthy eater. I bring my lunch to work, stray away from fast food, try to think of food as fuel for my body.. you get the gist. Everyone talked about Quinoa and I've been feeling left out in that I don't cook it. Sure, I eat it; I actually really like it, but something in me has made me nervous about making it. Well, nervous no more...I'm going to do it. Before I do though, here are some fun facts and recipes I've found in preparation for my Quino-a-dventure.

    In the words of the Wiki, Quinoa is a species of goosefoot (Chenopodium), is a grain-like crop grown primarily for its edible seeds. It is a pseudocereal rather than a true cereal, or grain, as it is not a member of the grass family. As a chenopod, quinoa is closely related to species such as beets, spinach, and tumbleweeds.

    Now that you know that integral nugget of knowledge, I'm excited to report that Quinoa can be consumed at all times of the day in many shapes, flavors and forms. That said, here's a great breakfast Quinoa recipe where you cook the quinoa in apple juice and milk, gradually stirring in cinnamon and dried fruit, topped off with yogurt. Sounds like a super food to me.

    If you're looking for a side dish or salad or even a bed upon which your main dish can perch, here's a red quinoa with spring herb tabuleh recipe that is a whopping $1.25 per serving (a solid perk). Another one I found is a lovely fruity, summery twist called the Superfood Salad complete with strawberries and blueberries, sunflower seeds and beets..now you know why it's called superfood. Finally one that might very well be my first project is a summery quinoa salad with summer squash and black beans. Until my cooking challenge comes to fruition...enjoy the aforementioned ways to rock your quinoa right.

  • Welcome Brand Ambasadors!

    By Captain Vitalyte

    I'd like to extend a warm welcome to our first batch of Brand Ambassadors: Bill Lightner and Jenna Novotny! The applications were numerous, the competition was fierce but these two rockstars shone bright and brilliant and we're proud to have them as part of a the Vitalyte team. Their bios are in progress so I won't spoil all of their surprises but here's a bit about them.

    Jenna is a San Diego native who is currently loving the Grape Vitalyte Flavor. She's into marathon running, triathlons, swimming, biking, tennis, yoga, standup paddleboarding, volleyball, soccer, rock climbing..long story short, this lady is active. She longs to climb Mt Kilimanjaro, is lactose intolerant and says, "If running shoes and workout clothes were appropriate attire for every occasion I would be a happy girl." Finally, she loves to chat, in person and online, so you should definitely follow her on twitter @runjrun screen-shot-2011-06-30-at-100153-am

    Bill is a cycling junkie from Palm Desert who just got his Triple Crown, which is a huge deal. He, like Jenna, is loving Grape Vitalyte and said pasta is his go-to meal the night before a race. He says he doesn't feel his age and he certainly doesn't look it at 50 years young. He rediscovered cycling 4 years ago and hasn't looked back. He says, "the bike and the road, really help to clear my mind" and he's also very involved in his local biking club, The Desert Bicycle Club. screen-shot-2011-06-30-at-100311-am

    Stay tuned for their profile pages, blog posts and more - and congratulations to our Vitalyte Brand Ambassadors again!

  • Metabolic Effect...Crushing It

    Brought to you by Captain Vitalyte screen-shot-2011-06-22-at-24021-pm

    I was first introduced to Metabolic Effect nearly a year ago and loved it. After a near 6 month hiatus due to life and location, I took it up again on Tuesday evening. It's now Friday and I'm finally less sore but happy to report that I missed it terribly and as such, want to share the wonder with you all.

    Workout stereotypes run a muck in the fitness world. From girls not lifting weights for fear of getting bulky and preconceived time expenditure expectations, to yoga being a waste of time and the shake weight as the answer to your mid sections troubles, there's a lot of information out there. How do you know what the best approach is to get out of your workout rut? Good question. I found my answer in the new mindset that lies at the core of Metabolic Effect.

    According to the Metabolic Effect website,

    The Science behind the Metabolic Effect (ME) incorporates the latest understanding in endocrinology, health, fitness, strength and conditioning research. ME is a science-based program focused on changing the fat-burning hormonal response to exercise and diet. By changing hormones, rather than simply eating less or exercising more, the body naturally regulates fat burning, appetite, and mood so that motivation for exercise is enhanced while cravings for food are reduced.

    In a nut shell, this 30 minute workout is designed to inspire you to work so hard that you physically need to take a break. All you need are: dumbbells, a matt, some motivation and you're set. Nicole Pizzi, ME trainer, fell in love with the workout and is now a full time trainer. Metabolic Effect challenges you to work harder than you think you can and the results are clear. Work your face off for 30 minutes including warm up and cool down with breaks only when you absolutely need them and kick your metabolism into high gear. Trainers encourage students to drink plenty of water, consume lots of protein and vegetables and to stray away from sugar and alcohol for 48 hours. Why you ask? Toxins like the aforementioned only slow down the effects of ME and once you work that hard, who would want to hinder the results?

    With moves like squats, pushups, burpees, bicep curls, chest presses, the list goes on...this workout is no joke. What I found is that the gym can become hum drum, if you will. Running, spinning, biking etc can all lose their spark - oft times, you stop pushing yourself and fall aimlessly into monotony - sending you deep into a workout rut. This kicks the rut right out from under you, making your body work harder than it ever has. It's short time period makes it okay for you to push because the minutes go fast and it's over before you realize how much butt you've kicked. That's my kind of workout. Add on an accelerated metabolism for 48 hours? Sign me up.

    Keep an eye out for ME (Metabolic Effect) near you and give it a shot! Side note, I took tri phase endurance, the ultimate endurance drink before tackling this beast and felt awesome throughout the 30 super intense minutes. More info to come about ME as they open their own studio in Bird Rock, CA in a few months.

  • Pilates Perks

    I'll say it. I'm a yogi -  not a Pilates Person-  but recently, this hype around "the other core workout" has gotten me curious. I just went through yoga teacher training while a good friend of mine went through Pilates Plus instructor training and all this talk of reformers, rings and the infamous hundreds has inspired me to do some digging. So here we are to uncover the truth about this workout people swear by, from one Pilates virgin to another.

    Again, to preface, I know nothing about Pilates so forgive me if I post incorrectly. I thought it might be interesting though to take you with me along my journey as I research, then actually do Pilates, and then report my findings.

    And so it starts: What is Pilates?

    Pilates is a form of exercise, developed by Joseph Pilates, which emphasizes the balanced development of the body through core strength, flexibility, and awareness in order to support efficient, graceful movement.

    What kinds of Pilates are there?

    As it turns out, all Pilates forms derive from the form of exercise developed by Joseph Pilates, who passed away over 40 years ago and only now is reaching his height of fame. I also found out that there are SO many types of Pilates. After doing my research I still don't know what kind uses the reformer, the rings etc but there is Classical Pilates (recommended to start), Winsor Pilates (remember those infomercials back in the day?), Stott Pilates, Power Pilates, the list goes on. There's also Yogalattes, which they offer at my studio so I'll blog about that soon.

    The long and the short of this ambiguous blog post is that there's a lot of Pilates out there and I'm going to uncover this mystery...even if it means I force my Pilates instructor friend Kristen to guest blog. Until next time.

    Captain Vitalyte

  • My IT Band Hurts. Fix it.

    By Captain Vitalyte

    The IT Band, formally known as the Illiotibial band, and the issues associated with it are no stranger to most runners. In chatting with running friends lately though, it seems that many people either don't know: 1. what it is or 2. how to fix it.

    So what is the IT band?

    The IT band begins in the hip as the tensor fascia latae muscle and has attachments at the origin from three different muscles: the gluteus medius, gluteus minimus, and vastus lateralis. The muscle becomes a fibrous band of tissue as it progresses down the thigh, then crosses the knee joint, and inserts along the outside portion of the patella, or knee cap, and into the shin bone.

    For me, IT band pain doesn't feel like muscle pain. It seethes deep inside the bone, or at least it feels like it does, &  reverberates throughout the leg with impact, spanning from my outer knee to my upper glut. Sounds fun right? Yea, it's not. It's especially unfun when you're training for a distance run and this fiery pain prevents you from reaching your goals, training or really doing much of anything.

    The standard advice for athletes facing this persistent problem is, you guessed it, the dreaded foam roller. It's my vice and yours. It hurts- and not in a good way but it is indeed one of the best ways to deep condition the muscles in your IT area, to loosen up for the love of god. IT band pain is an injury of progression and by that I mean if you don't cool it, it's gonna get worse. That being said, be smart about your pain. Listen to your body and fix the problem before it escalates.

    Simply put there are 3 phases of recovery for IT band issues:

    1. Stop Running 2. Start Stretching/Foam Rolling. Then move to ice and gradually, side leg lifts with exercise bands are recommended. 3. When you're feeling better, move onto non/low impact exercise (try spinning, yoga or the elliptical). When running is back on the table, run quickly for short periods of time as that tends to aggravate the band less than slow, distance running.

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  • Have your Breakfast and Eat it Too

    By Captain Vitalyte

    My mom hated breakfast. As a kid, I was conditioned to believe that breakfast foods were unhealthy and consisted of unnecessary calories. Breakfast was just an extra calorie dense meal and did not play a role in my life. Now I'm grown up and boy was she wrong.

    I'm a health conscious eater, generally being aware of my calorie intake, always opting for the grainy, wheaty pasta/bread and consuming a solid amount of veggies and h2o each day. I abstain from deep fried foods, go easy on the dressing and try to look at food as fuel for my body.

    That being said, I've struggled with finding the right things to eat for breakfast that work into both my schedule and my taste-buds and thought I'd enlighten you with my findings. I've only just begun so I'll keep you updated as I find new and fabulous things to keep your mornings exciting, flavorful and healthy.

    Fig recipe- Breakfast IdeaThese Nature's Path Organic Flax Plus Waffles With Figs (190 calories, 9 g fat per 2 waffles) are awesome. Flax delivers heart-healthy polyunsaturated fats while the Figs enlighten the taste buds with a dash of sweet! Just pop them in the toaster and off you go!

    Trader Joe's Sprouted Bread topped with a sprinkle of crumbled goat cheese and red bell peppers. I know this might sound like a non breakfast combo but I'm addicted. While I'm getting ready in the morning I grab a slice of sprouted bread (ie bread that is made from whole grains that have been allowed to sprout). I top it with a dried off marinated bell pepper (from a jar also found at TJ's) and a dash of the crumbled goat cheese. I pop this puppy into the toaster oven and continue my morning regimen. When it's ready it's like a healthy breakfast pizza, chalk full of grains, color and just a bit of richness from the cheese to make getting out of bed seem like a good thing. Other healthy food options include topping it with 1 scrambled egg, to make it a bit more breakfast-like, avocado or even a chopped date for added sweetness.

    SmoothiesSmoothies. Smoothies get a bad rap in that they're labor intensive...that is until you start making them. They're super easy if you get into the habit and are a great way to get some fruits and even....veggies in the morning. To make the process smoother as you shuffle around half asleep, prep your blender in the evening. Gather the things you want in your smoothie concoction the night before and put the blender in the fridge as you plug in the base. Then, in the morning add your liquids, fruits and even a handful of spinach (you won't taste it I promise) and witness the whirl. I'll even mess around with a Vitalyte blended concoction for the hot summer months- could be a great pre or post workout delight.

    That's all I have in my routine right now so give them or something like them a try! Remember, refuel your body so that it can function. Feed that fire and inspire those internal wheels to turn. The earlier your metabolism starts kicking, the better. Enjoy my  recommendations and let me know what you think!

    photo credit: pintrest, pintrest

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