Today's modern athletes have all the latest and greatest resources available to them to ensure they are making the most out of their natural ability. From precise golf swing analysis to discovering the benefits of altitude training for runners, science is helping athletes throw farther, jump higher and run faster. The science of hydration though, hasn't changed much over the years. We know, as we have for many decades, that even a slight amount of dehydration can significantly impact performance. And we know water alone is not enough to properly hydrate the body during activity. An athlete needs a constant supply of electrolytes during activity to help stay adequately hydrated and stave off fatigue. While sports beverages were developed to help athletes combat dehydration, many contain high amounts of sugar and sodium and are made with artificial colors, flavors or sweeteners. A high performing body can't be at its best if it isn't getting the best fuel. That's why at Vitalyte we make our electrolyte drink mix with non-GMO ingredients and we use only natural ingredients as a sweetener. Plus our formula is free from anything artificial and is low in sodium. So while science should take center stage in creating football helmets that are more protective and turf that is more shock absorbing, we think nature should play a big role when it comes to the modern athlete's electrolyte drink.
Vitalyte Sports Nutrition Blog
Vitalyte New Years Resolution Stays the Same, to Provide the best Electrolyte Replacement on the Market
It's that time of year when we reflect back on the last twelve months and look forward to next dozen with renewed energy and excitement. Yes resolutions are set and determination is high as 2017 makes its approach! At Vitalyte Sports Nutrition our goal though is always the same: To provide the best electrolyte replacement sports drink on the market with top quality customer service! We have been doing so for over forty years. Making a great electrolyte formula free from any artificial colors, flavors or sweeteners is important to us and we don't intend to change anything. Call us boring, ho hum or blasé but we think some things should stay just as they are. So this New Year's when you're dancing the night away and mapping out the road to your next job promotion, don't forget Vitalyte will always be there to meet your hydration needs. Just because we are "yawn-stretch" in the change department doesn't mean we don't know a thing or two about working up a sweat and busting a move until the wee hours!
Whether you're an athlete, weekend warrior, outdoor enthusiast, sick, traveling or just plain tired, combating dehydration is important to you! Enter Vitalyte electrolyte replacement. Rapid and effective, Vitalyte is the perfect balance of electrolytes that delivers one promise, hydrate thirsty bodies with exactly what they need and nothing they don't! No artificial colors, flavors or sweeteners. Just an electrolyte replacement drink formulated for your life and anything it throws your way.
Sleep, eat, hydrate. Hydration ranks up there with life's most important activists. Because the brain is the most sensitive organ in the body and is comprised largely of water, it's the first to experience the side effects of dehydration. Even at just 1% loss of fluids, our mental focus can be comprised! The second most common side effect of slight dehydration is irritability. So this explains why after your third cup of coffee at the office you find your concentration levels slipping and your tolerance for your cubical neighbor waning. Finally you "feel thirsty" and head to the water cooler for a much needed break. This is a sign that you have lost approximately 3% of your optimal fluid level. Yes, our thirst reflex doesn't usually kick in until our body experiences a 3% loss of liquid. And any way we slice or dice it, coffee, caffeinated beverages or alcohol don't account for "fluid." They may be liquid but are not the type of liquids that a body needs for optimal hydration. In fact, our favorite roast or spirit actually dehydrate our bodies.
So what is the answer to this liquid conundrum? Electrolytes! And not just any pinch of sodium and dash of potassium will do. In order for the body to be properly hydrated it must have the proper ratio of electrolytes available. That's where Vitalyte comes in. For over forty years we have been committed to providing thirsty bodies world-wide with an isotonic sports beverage that works quickly and effectively. Isotonic means that a fluid can be absorbed directly from the stomach into the blood stream, by passing the need for digestion. High sugar, high sodium sports beverages require digestion. But because Vitalyte is made with mostly glucose (a sugar that doesn't require digestion) and low levels of sodium, our solution gets to work quickly to do what you need it to do, hydrate! In fact Vitalyte is so fast-acting it is absorbed within minutes. That's why search and rescue teams in the Grand Canyon have used it to help treat dehydration.
Rapid, effective and free from any artificial ingredients, Vitalyte is committed to addressing your hydration needs with science and concern. So when you want to run that extra lap, bench those additional reps or stay late at the office answering emails, we will be there for you. Stay healthy, stay happy, stay hydrated and drink Vitalyte.
The History Behind Vitalyte Electrolyte Replacement Drink
With all the fabulous advancements in genetic testing it's so easy now to find out "where you came from." So at Vitalyte, we thought our consumers might be a little curious about "where we came from." Here's a little about our history and who is behind that great electrolyte drink you mix up for every tennis match.
Our founder is a man named Bill Gookin. A biochemist by trade and runner by heart, Bill created our electrolyte formula to meet his hydration needs. He made, what he felt, was the ideal drink! His formula had all the essential electrolytes in the exact ratio that the body wanted. Bill started small, running his company out of his garage, and eventually grew as more and more people tried and loved his "Gookinaid." As the business evolved Bill realized it was time for a new name. He felt that his formula was "vital" for optimal hydration and it was an "electrolyte" drink mix, hence the name "Vitalyte."
Those of us who work at Vitalyte are sports enthusiasts. Whether its spending an afternoon on the golf course or a solid 45 shooting hoops, an active lifestyle is a common thread that unites us all. We continue to champion the values that Bill layed down over forty years ago when he founded the company: Provide the consumer with the best product on the market and give them the best value. And we do that! Our product is free from any artificial colors, flavors or sweeteners and we utilize non-GMO ingredients. Plus we offer more product for a much lower price.
So we hope that you've enjoyed getting to know us better. We thank you for being a part of the Vitalyte family and we'd love to hear your Vitalyte story!
Vitalyte's Electrolyte Replacement Drink for Cold Weather
Tis' the season where your winter wardrobe takes center stage in the closet and your warmest boots stand at attention faithfully inside the front door. And of course the typical accompaniments that go hand in hand with the dropping mercury make their appearance: the time change, weather related commute traffic, and the dreaded "snow day" off from school. Winter definitely knows how to make its arrival known! At Vitalyte we know that the long dark days from November through February can be challenging to say the least. Weather you cope by grabbing your poles and skis and heading to the mountain or curling up on the couch with that novel you've been meaning to read, we want to remind you there's one more thing you can do to combat the mountain chill and icy mornings. Hydrate! Yes hydrate. Most people consider dehydration to be associated with higher temperatures. However, it is just as easy to get dehydrated in cooler environments as it is in warmer ones. Here are a few reasons why: 1. People tend to drink less water when it's cold outside 2. When it is dry and cold outside, the body's demand for liquid increases to combat the lack of moisture in the environment. That's why we created our electrolyte replacement drink for cold weather. Our formula is made with the exact ratio of electrolytes your body needs to stay perfectly hydrated. Plus it is free from any artificial colors, flavors or sweeteners and we use non-GMO ingredients.
So this winter take a break from the snowy madness and put Vitalyte center stage to help you stay hydrated. We don't mind sharing the limelight with your wool coat and ski parka!
Electrolyte Replacement Drink and Brand Ambassador Gregg Hepner
At Vitalyte we believe that having a zest for what you do and being passionate about something you enjoy is part of a healthy life. That's why we want to introduce you to our brand ambassador extraordinaire, Gregg Hepner. This nationally ranked age-group tennis player brings a love for the game to the court every time he competes. Gregg did not start playing in open tournaments until he was 57, proving that it is never too late to pursue your passion. He is currently ranked in the top 50 in the nation in the men's 65 Open Division for singles. As an active member of the Sacramento tennis community, Mr. Hepner has taught group and private lessons in the local area. Gregg enjoys Vitalyte because it helps him refuel and rehydrate during training and match play. Our electrolyte drink mix for tennis is specifically designed to help athletes of all ages and all levels stay hydrated. Free from any artificial colors, flavors or sweeteners, you can be assured your body is getting all the good stuff it needs without any of the stuff it doesn't. We've been dedicated to making our natural sports beverage for over forty years. It's athletes like Gregg Hepner who inspire us and remind us that its never too late to become the best at what you do. If you'd like to find out more about Gregg's story or how to become a Vitalyte Brand Ambassador, visit Meet the Brand Ambassadors at vitalyte.com.
We look forward to hearing your story! In the mean time, stay healthy, stay hydrated, drink Vitalyte!
Leaves are changing colors, suddenly soup sounds like the perfect thing for dinner and your flip flops have been replaced with your boots by the front door. At Vitalyte we love the subtle entrance that Fall makes. But don't be fooled by this tiptoeing giant! He packs a mighty punch when it comes to plummeting temps and the effects that cooler weather can have on your hydration levels. Yes, that is correct! Colder weather can cause dehydration. Usually hot weather is associated with dehydration, but when the mercury falls your body does require electrolytes just as much as it does during a sunny day. Plus when it is cold and dry, the lack of moisture in the air requires more moisture in your body to counterbalance the dry air you are breathing in. So go ahead and curl up with a mug of your favorite tomato bisque. We will be waiting with a tall glass of electrolyte replacement right next to that perfect grilled cheese so you can stay hydrated.
At Vitalyte Sports Nutrition we are sports enthusiasts! Whether it's a Saturday spent watching college football or a Sunday afternoon backyard game of table tennis with your friends, sports bring us together and a bring "play" back into our adult lives. That's why we support and celebrate those who have a passion for sports. We created our brand ambassador program to highlight the athletic journeys of those who compete for the love of an active lifestyle. These Vitalyte enthusiasts spread the good word to their friends, colleagues and competitors about the importance of staying hydrated and the best in electrolyte replacement. In fact Vitalyte has been talking about hydration and making our electrolyte replacement drink for over forty years. We are pretty proud of that! But we are even more proud of our latest brand representatives. So take a moment to read more about soccer player extraordinaire Cameron Roget, track sensation Annie Leblanc and senior tennis star Gregg Hepner on our website at "Meet the Brand Ambassadors".
Hopefully they inspire you to share your story with us! In the mean time, stay healthy, stay hydrated, drink Vitalyte.
Vitalyte Electrolyte Replacement at the North American Orienteering Championships
Where would we be without our iMaps, Google Maps, Waze and other helpful navigation apps for our smartphones? Whether you need to find your way from the office to a local auto repair shop, or from home to that little beach cottage five hours north, modern technology makes our oil stops and road trips more efficient and less frustrating. But, I have to admit, I remember the days when you needed to pay attention to how you got somewhere so you could get back. Like Hansel and Gretel but without the breadcrumbs! Not having had the convenience or brilliance of a true smartphone until my mid-thirties, I relied on learning from my mistakes to help my navigation scores improve. After all, proper nav ability was a form of modern day survival skills. My game became so sharp, and word of my acquired talent spread so fast, that my friends would call me in a teary-eyed panic from their flip phones while I would ask the pertinent questions like, "Did you pass the three story building with the purple balcony across from the donut shop yet? If you did you, you went too far." I literally steered my peers away from crying fits and panic attacks and I lost count of how many job interviews I rescued from the perils of "I'm going to be five minutes late, this looks so bad?" But alas my need diminished and my demand dwindled with advancement in technology and the app phenomenon. I could still find my way out of an un-named alley like nobody's business, but what did it mean anymore? I thought my skill was, well like the pay phone, a great thing but no longer relevant! But then I was told that, at Vitalyte, we were going to be sponsoring the largest orienteering meet in North America Orienteering?! I was quite intrigued and impressed when I learned about the combination of mental sharpness and physical fitness that was involved in the sport. Not only do participants have to navigate through challenging terrain using only a compass and map, but they have do so with the swiftness of a world-class sprinter, the alacrity of a top rated fitness competitor and the endurance of champion distance runner. A sport that calls on unassisted mental acuity, focus and athletic skill. It was like a math quiz with no calculators allowed! I was sold! "No wonder these athletes are reaching for Vitalyte," I thought. Our electrolyte replacement drink is perfect for orienteering athletes who require glucose to keep their brain power sharp and essential electrolytes to keep their bodies functioning on all twelve cylinders.
This September the North American Orienteering Championships will be held on the campus of the prestigious Dartmouth College. Hundreds of the top competitors in the sport will take part in this event that showcases some of the world's elite. Vitalyte will be on hand to help keep all those taking part hydrated and safe. And I will be watching feverishly to learn a few tips from the best, sans smartphone style!
Team Vitalyte and the US Open
Ah Flushing Meadows! That iconic spot where on an early fall day you can catch a cool, crisp breeze that carries interludes of the salty Atlantic with freshly cut grass from adjacent Citi Field. Only in the Big Apple can world-class tennis and America's favorite pastime share such close quarters. And just as the waking giant due north wipes the dreariness from its eyes after last night's extra-innings game, the gates open at "Flushing" and tennis is center stage. For those two weeks in September, America's pastime quietly steps aside for the. Sure home runs are cracked over center field and double plays are made. The grass stains are the same as fourteen days prior and the raspberries from the red clay sting just as much, but no one's complaining. The game is played with the world' best and the bows are taken, but the roses are thrown to those competing at a different sport. New Yorkers love their boys of summer, but they pay their respects to those visitors coming to test their craft on the hard courts. And so it is that slides are taken and slams hit and grunting feats of athletic prowess echoed. But during this time of year it isn't about the diamond. Blevins, Colon and Familia are chanted and applauded starting in April. But they are happy to quietly play and excel while the grounds to the South are filled with the reverberating names of Angie, Andy and Novak. Giving those that love the game of tennis a chance to see the greats in one of the greatest sporting venues of all time, the US Open. And we are one of the many who love tennis! When we created our electrolyte replacement drink for tennis it was our way of saluting those players who slice and lob, dig and dive. Those players who strive for greatness. Those players who at the end of the day, when even the city that never sleeps takes a power nap, are thinking about how to be better.
So whether you are a USTA league player or a WTA superstar, good luck! Know that you have a champion on your side of the court. Oh and to the boys of summer, you can guarantee we will be eagerly watching those triple plays just as soon as the champions are crowned at Arthur Ashe Stadium!